Daniel Kruse studierte im dualen System Media Management (Bachelor of Arts) an der Hamburg School of Business Administration (2007-2010) in Kooperation mit der dpa-Tochter news aktuell GmbH. Bis 2014 absolvierte Herr Kruse im Zuge eines Double Degree Programs seine Masterabschlüsse "Innovation Management & Entrepreneurship" (Master of Science) an der Technischen Universität Berlin und "Business Administration" (Master of Science) an der Universiteit Twente in den Niederlanden. Von 2014 bis 2016 arbeitete Herr Kruse bei der Innovationsgesellschaft inpro in Berlin im Bereich 'Technology Watch und Innovationsmanagement' als Projektmitarbeiter, bevor er im August 2016 als wissenschaftlicher Mitarbeiter ans TIM-Institut wechselte, um dort im Themenbereich frugale Innovationen zu forschen und zu promovieren.Projects + Projects -
User innovations in an emerging country in the area of flood resilience
The concept of Lead Users has been studied thoroughly by scholars within the last three decades across a variety of industries, like healthcare, sports and IT. However, this research focused mostly on developed countries. There is only little evidence on the prevalence of user innovation in emerging countries.
This dissertation project aims at extending user innovation theory by applying the Lead User method for identifying social innovation in an emerging country in the area of flood resilience. Indonesia is one of the countries worldwide most often affected by floods, with respect to people affected, fatalities and damage. This project is conducted together with the International Federation of Red Cross and Red Crescent Societies (IFRC) and the Red Cross Indonesia (Palang Mela Indonesia, PMI).
During this project, the established four step approach to identify Lead Users has been applied. Examples of the so far identified innovations are “green soil bags”: sand bags filled with seeds that grow after the flood has disappeared, a “living weir” that uses local, natural resources instead of applying concrete and offers natural flooding areas, and “lifted houses” that were raised on dirt platforms and are stabilized by the roots of eucalyptus trees.
First findings indicate that for different reasons, many Lead Users were not yet able to diffuse their inventions to others. Compared to previous Lead User projects, social innovations tend to be rather of lower complexity, although the problems associated with the floods were highly complex and interdependent. This finding is aligned with previous conceptual research indicating that problems in this area are rather top-down, while solutions should be bottom-up. Further research on assessing the complexity and the value of the innovation has to be performed in order to better understand the potential of the Lead User method for social innovation.
Publications + Publications -
- Goeldner, M. and Kruse, D. J., (2018), One Size Does Not Fit All – An Empirical Study on Identifying Social User Innovation Using the Lead User Method, JPIM Research Forum, Chicago, USA
- Goeldner, M., Kruse, D. J., Buse, S. and Herstatt, C. (2017), Identifying social innovation using the Lead User method – An explorative case study in Indonesia, IPDMC Conference, Reykjavik, Iceland
- Kruse, D. J., Goeldner, M. and Herstatt, C. (2017), Linking user innovation and social innovation - An explorative case study on Lead User identification in the humanitarian sector, 15th International Open and User Innovation Conference, Innsbruck, Austria
- Kruse, D. J., Goeldner, M., Cooper, N., Hazeldine, S., Ferrario, G. and Herstatt, C. (2017), Linking user innovation and social innovation - An explorative case study on Lead User identification in the humanitarian sector, The 9th International Social Innovation Research Conference, Melbourne, Australia
- Goeldner M., Kruse D. J., and Herstatt C., 2016: Lead User Method vs. Innovation Contest – An Empirical Comparison of Two Open Innovation Methodologies for Identifying Social Innovation for Flood Resilience in Indonesia. Technology and Innovations Management Working Paper No. 101, Hamburg University of Technology, Hamburg